Estacada Development Association (EDA) was incorporated in November 2000 as a public benefit corporation and in 2003 was granted tax exempt status by the IRS. Early records indicate EDA was primarily involved in events to stimulate visitation to the downtown business district. In 2003 EDA formed the Program for Revitalization in Downtown Estacada (PRIDE) committee and dedicated itself to take on business improvement projects identified by the City.

Since 2003 the organization has co-sponsored with the Oregon Road Runners Club, the Best Dam Run and Walk. EDA has also joined with the Estacada Chamber of Commerce to assist at events and shared booths. Additionally, EDA has assisted the City with the Festival of Lights winter events and commercial viability. Notable achievements of the PRIDE committee include: the centennial bench project; relocation of Northwest Technology’s operations within Estacada; highway sign project; hike and bike maps; downtown renovation project; and the historic district project.

During the winter, spring and summer of 2008-09, a group of local business and property owners organized to develop Estacada as a Main Street chartered City. Main Street cities have shown a strong record of results in reorganizing downtown districts to recapture consumer interest and commercial viability. In the summer of 2009, EDA reorganized to comply with Main Street non-profit guidelines.